Getting your attitude - and your marketing! - into great shape ...
Watching businesses cope with the changes in the market place this last year or two, I have been struck by the difference your attitude can make.
Those with an 'if it's to be, it's up to me' attitude seem to have weathered the storm far better than many by taking responsibility for the outcomes they want to achieve. I strongly believe that, as a small business, even in tougher times it's more than possible to grow your business - often simply by doing the things that most of your competitors can't be bothered to. By raising your head above the parapet and making yourself heard.
Social media for example - everytime we run a webinar or an article on this up and coming area, it's far more popular than anything else we put out. But how many of you can truly say you've mastered the skill and are using it strategically to grow your business? How often have I heard 'oh, Twitter's not for me', or 'I don't understand how it all works'?
If you think and act like a winner, you'll have a great message to shout out to your marketplace - by whatever means available. You owe it to your business to gather the right tools around you - and learn how to use them. Your winning attitude will immediately set you above your competitors.
The featured article this month features a book called 'Dream On' by John Richardson. A business guy who went from being a long handicvapper to playing scratch golf in under a year - in no small part due to his attitude. He has many lessons to teach us all. See article>>
Nigel Botteril's Entrepreneur's Circle
I am also delighted to report becoming more closely involved in Nigel Botterill's Entrepreneur's Circle. Nigel is a serial entrepreneur with several £multi-million businesses. He's one of the most entertaining and inspiring speakers I've ever met and his 'Circle' is to help and inspire SME businesses of all types.
I'll be running events for him from next month in the Surrey and Hants area (Farnham, Woking, Guildford, Haslemere, Dorking, Reigate and Redhill) and will be sharing loads more of his ideas with you over the weeks and months ahead.
You'll love it - 'Can Do' runs through him like a stick of rock!!
For more info on Nigel Botterill's Entrepreneur's Circle>>

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